We continue our two-part interview with church marketing expert Brad Abare. Brad is the assistant vice president and director of communications for the International Church of the Foursquare Gospel, founder of the Center for Church Communication, and the president of Personality, a cause marketing agency that champions people causes. In 2004 Brad started ChurchMarketingSucks.com, a worldwide conversation to frustrate, educate, and motivate the Church to communicate, with uncompromising clarity, the truth of Jesus Christ.
We asked Brad about his expectations and experiences in ministry marketing on the MinistryCOM blog

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