Archive for July, 2008
More Ideas for Using Demographic Profiles in Ministry
By Chris Forbes | July 30, 2008
0
You can’t understand the significance of many of the things Jesus did until you comprehend the demographic barriers he crossed. Part of the science and art of Bible interpretation (hermeneutics) is based on understanding the demographics of the times when people in the Bible lived.
For example, the story of the ...
Topics: Uncategorized
How to Develop Personas in Ministry Outreach and Marketing
By Chris Forbes | July 28, 2008
0
Advertising and outreach materials that are generically written and targeted at the general public are usually ineffective. If you want your marketing to work, you must target an audience and go after them. You can develop better copy and organize your materials for more effective outreach when you have a ...
Topics: Demographics, Uncategorized
Can Your Church Newsletter Reach the Unchurched?
By Chris Forbes | July 22, 2008
1
Ministers are often surprised to realize they have a way to speak to unchurched people available to them that is fully under their control and won’t increase their church marketing budget at all—the church newsletter they send out each week!
Some churches spend thousands of dollars in advertising to reach out ...
Topics: Uncategorized
How Your Church Can Break into Local Media and Get Free Publicity
By Chris Forbes | July 15, 2008
5
One of your ministry marketing goals may be to attract more coverage of your church and its special events. While you want to get the word out about a particular activity, you may also wonder how to justify the cost of advertising.
Before plunking down any dollars, consider avenues of free ...
Topics: Uncategorized
