Archive for January, 2009

Chris Forbes

Buzzing the Great Commission: Is Your Outreach Purpose Driven?

By Chris Forbes | January 27, 2009
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After you have firmly committed to a people-oriented (not programmatic) approach to your outreach, it’s time to start putting purpose into your ministry marketing. A lot of ministries have promotional events to reach out to people but fail to leverage their outreach to any beneficial ends. One preacher asked, “How ...

Chris Forbes

Buzzing the Great Commission: Be People-Focused, Not Program-Oriented!

By Chris Forbes | January 21, 2009
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Beware the Organization-Centered Mindset Okay, so we are ready to start planning some marketing for your ministry. It’s time to pick a media channel and get some really cool graphics, right? Nope, it’s time to think about specific people, not your program. It’s time to connect with what people know, feel, ...

Chris Forbes

Buzzing the Great Commission (Part Two): Work From a Plan

By Chris Forbes | January 17, 2009
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Don’t Shoot from the Hip! Start Working from a Plan The next few posts will be dedicated to developing a marketing plan for your ministry communication outreach. We have covered some of the philosophy and spiritual issues. Now, I hope to give a few insights in how to get your plans ...

Chris Forbes

Buzzing the Gospel Principle: Obsess About The Audience Not About Your Design Preferences

By Chris Forbes | January 12, 2009
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Our Media-saturated Culture and Society Other spiritual forces are at work and secular ideas are being pushed in the mainstream marketplace using media channels. Groups with immoral objectives are working in ways that countermand our goal to bring the truth of the gospel to our world. We need to be more ...

Chris Forbes

Buzzing the Gospel Principle: Watch Your Language

By Chris Forbes | January 6, 2009
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Language can be deceptive. The temptation is great in the United States to think that since we know how to speak English to Americans we should know how to communicate with people in America. That is the major reason many ministries are not connecting, we technically speak the same language, ...

Chris Forbes

Buzzing the Gospel Principle: Contextualization

By Chris Forbes | January 1, 2009
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Every Sunday pastors preach sermons in their churches that attempt to help the members of their church apply the meaning of the Bible to their lives. They speak the context of the Bible into the context of our lives. When done well, the message connects the people who live today ...