Archive for August, 2007

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Bill Roberson Tells How to Avoid Burnout by Building a Communication Team

Friday, August 31st, 2007

Bill Roberson leads the Design and Communications Ministry at Lake Pointe Church a multi-site church in the Dallas Metroplex. He has been on staff with Lake Pointe since 2000, after leaving the design studio at Fossil Watches. Bill will be leading a workshop at MinistryCOM in Nashville, September 13-14 entitled Developing a Great Communications Team.
Bill […]

Let’s Connect on the Web!

Thursday, August 30th, 2007

I have become a big fan of the the new social media tools (also known as web 2.0) available these days. You can connect with people in so many fun ways! I wonder if you also might be using these tools too. If you have profiles listed on any of the services below, please consider including me in your […]

Meet Jon Walker the Go-to Guy on How-to Writing

Tuesday, August 28th, 2007

If you want to get readers reading your newsletter, coming back to your website, or following your blog, you need to provide them content that meets their needs. Every type of ministry could benefit from adding value to their media by giving practical and resourceful information.
Freelance journalist Jon Walker will be sharing insights into writing […]

How to Use Focus Groups in Ministry Communication Planning

Monday, August 27th, 2007

Everybody does research in ministry communication. They may not know it, but when they think up innovative ideas and launch new ministries, they find out if they work or fail pretty quickly. It is too bad when ministry leaders find out their innovative idea is an expensive experiment in what will not work in their […]

Does Your Church Have a Guest Welcome and Information Center?

Saturday, August 25th, 2007

Your church has so many great things going on don’t keep them a secret from the guests who come to your church. New people need information if they are going to feel welcome in a church. Your job is to make sure they get as much information as they want.
Guests have very little information about […]

Copyright Legal Briefing with Copyright Specialist Ami Williams

Friday, August 24th, 2007

Television. Songs. Cartoons. Icons. As the church strives to creatively connect with an increasingly visual audience, our culture is rich with enticing metaphors, perfect for the next sermon or event promotion. Do you know what the rules are for if, when, and how you can and can’t use them?
For example do you know what you […]

Understanding Copyright Laws with Attorney Matthew Schantz

Wednesday, August 22nd, 2007

What you don’t know can hurt you! As a church communication director, part of your responsibilities is to do the due diligence to understand the copyright and legal issues that impact how you do your communication work. Matthew Schantz will be speaking at MinistryCOM in Nashville, September 13-14 along with Ami Williams in a workshop […]

Will People Burn Out on Contemporary Approaches to Church?

Tuesday, August 21st, 2007

Earl Creps posted recently on a phenomenon he has spotted he calls “missional fatigue” that got me thinking. Dr. Creps says he’s starting to notice people who used to be really active in emerging churches that now have children (or teens) darkening the doors of the traditional church again. Could this be part of a trend? It’s […]

Free Publicity Tips from a Master

Monday, August 20th, 2007

PR Master Sandra Beckwith has launched a brand new blog and has made an incredible offer, if you post your PR questions on her comment section, she’ll help you troubleshoot your PR problems. A very generous offer! You may remember I did a two part (see pt.1 and pt.2) interview with Sandra recently about her great […]

Church Marketing Goes to the Toilet

Monday, August 20th, 2007

Marketing includes every contact your church has with people. It is so important that your church keep all facilities clean. One issue many churches, even large ones, overlook is that clean bathrooms make a difference to guests. Clean restrooms may not sound like a part of ministry marketing, but it is. So are clean classrooms, […]

Could your church newsletter be your church’s outreach communications sleeping giant?

Friday, August 17th, 2007

Most churches have print newsletters they send out each week in an almost automatic fashion. Sometimes it seems the newsletter goes out with very little thought for how it might be used differently to make an impact in the community. The newsletter is very often the only connection many unchurched people have to the church […]

What is it Like to Be a Graphic Designer in Ministry?

Wednesday, August 15th, 2007

Ashley Schuerman is the graphic artist for Seacoast Church, a multi-site church with 13 locations throughout South Carolina, North Carolina, Georgia, and cyberspace via their internet campus. She dedicates all of her time at Seacoast designing everything from print to web pieces for all of their locations.
In her workshop Being a Graphic Designer in Ministry you […]

Everything I needed to Know about Marketing I Learned from Dr Seuss

Tuesday, August 14th, 2007

Nedra Weinreich posted today on a presentation by Steven Dann called “Green Eggs and Market Plans”  that is more than a little interesting.  Learning from how Dr Seuss packaged and promoted his dynamic books is a lesson in marketing in itself, but Dann draws a few lessons found in the stories in the books too.
The presentation takes marketing insights […]

How to Recapture Vision and Start Your Church Growing Again

Tuesday, August 14th, 2007

                         
It’s no secret that most American Evangelical churches are in plateau and decline, but what can anyone do about it? Ed Stetzer and Mike Dodson have developed a good book for helping these churches recapture their sense of calling and vision and get them back on the road to church health in […]

Who are America’s Most Innovative Churches?

Monday, August 13th, 2007

Simply Strategic Tony Morgan is up to it again. Remember last year when he teamed-up with Outreach Magazine to put together a list of America’s Most Innovative Churches? Now he’s getting ready for another run, and he wants your help. Tony would like help from MMC readers by:

Nominating a church or churches you think are leading the way […]

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