Good Joe for Good Joes! Drink Kenyan Blue Mountain Coffee and Help Kids!
Hearts and Hands International helps kids around the world by assisting with programs and volunteer teams that help the needs of children at risk. Proceeds from your purchase of Kenyan Blue Mountain Coffee will sponsor a child for one month. Great tasting whole bean coffee for your small group or church gathering! Order now! $29.95 order here
Hearts and Hands International helps kids around the world by assisting with programs and volunteer teams that help the needs of children at risk. Proceeds from your purchase of Kenyan Blue Mountain Coffee will sponsor a child for one month. Great tasting whole bean coffee for your small group or church gathering! Order now! $29.95 order here
« Resourcing Social Marketing Strategy with Nedra Weinreich | Home | It’s About the Benefits Silly! Putting Life Application into your Outreach Marketing »
Guerrilla Marketing for Nonprofits: Seven Steps to a Guerrilla Marketing Make-Over
By chris | October 19, 2007
- Drive your organizational planning by the ongoing measured impact your organization is having on the community.
- Improve the quality of services and programs available through your organization
- Develop a written marketing plan for the next 12-18 months and update it in an ongoing way.
- Target attitudes, awareness and behaviors and track your progress through record keeping and benchmark surveys
- Develop a permission marketing program that attracts new prospects to your organization
- Segment the various publics in your communications so you speak to people at the point of their need, interest and through channels they use regularly.
- Establish targeted email newsletters that keep relationships current with your target audiences. Don’t forget to remember people’s special events, interests, and their level of participation.
Topics: Guerrilla Marketing for Nonprofits |