News and "Bloggy" Stuff

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Interview with Church Marketing Guru Brad Abare

Wednesday, July 11th, 2007

This year at MinistryCOM church marketing guru Brad Abare will take on the medium/message/methods discussion in his general session presentation, “A Matter of Message”. Brad says, “…the methods continue to compete with the message for what really matters.” We asked him a few questions about what he means by that and how it all began [...]

Building Trust through Crisis Communications: Interveiw with Gerald Baron

Saturday, July 7th, 2007

This year at MinistryCOM 2007 in Nashville you will have the opportunity to learn from the best in the field of Christian communications. In most cases, your work in ministry communications will be helping get the word out about the good things your church is doing. But in our world where sin still pervades everything, [...]

Multicultural Marketer Tracey Michae’l Lewis talks about Keeping it Real in Ministry Marketing

Friday, July 6th, 2007

One of the greatest challenges in ministry communication today is learning how to relate more effectively in ministry across cultures. Today MinistryCOM interviews our Nashville breakout speaker Tracey Michae’l Lewis about her views on being more sensitive to and proactive in reaching and ministering to more diverse audiences. Tracey will be speaking Thursday Sept. 13 [...]

Interview with Digerati Pastor Terry Storch (Part Two)

Friday, June 29th, 2007

Here’s more from LifeChurch.tv Digerati pastor Terry Storch, who will be speaking this year at MinistryCOM in Nashville, September 13-14th.
You have been a part of some technology start-ups, for example, you helped launch a church management system. What is the name of the system? How does it work compared to other systems that are available?
Nearly [...]

Church Communicators are Making Marketing Headlines–again!

Wednesday, June 27th, 2007

              
I just finished reading the book “The New Rules of Marketing & PR“ by blog PR guru David Meerman Scott. I really enjoyed the book and was treated to a surprise when he almost dedicated the entire last chapter called “Make it Happen” to ministry blogger Mark Batterson (BTW: a general session speaker [...]

88,369 downloads of the 25 Free Church Marketing Tools E-book and Counting!

Wednesday, June 27th, 2007

           
 
I have been going through some of the web stats on Ministry Marketing Coach and I saw that the free e-book from the site now has more than 88,000 downloads. Wow, the Internet is a great thing! Have you downloaded your copy yet?
Get it here now, no forms to fill out. [...]

Interview with Digerati Pastor Terry Storch (Part One)

Tuesday, June 26th, 2007

Over on MinistryCom we have begun a series of interviews with speakers who will be in the MinistryCOM 2007 conference, September 13-14th in Nashville this year. First up, Terry Storch Digerati pastor for LifeChurch.tv who will be leading a general session on the “Communication Revolution”.
Recently you made the jump over to LifeChurch.tv as “Digerati Pastor”. [...]

MinistryCom Interview with Church Relevance Blogger Kent Shaffer (Part Two)

Wednesday, June 20th, 2007

We continue our two-part interview with Kent Shaffer co-owner of Bombay Creative  and founder of the Church Relevance Blog. We asked Kent to weigh-in on some of the issues faced by ministry communication leaders.
MinistryCom: What do you say to people who object to using a “secular” tactic like marketing in ministry?
Kent Shaffer: I ignore them. [...]

MinistryCom Interview Church Relevance Blogger Kent Shaffer (Part One)

Monday, June 18th, 2007

        
I am starting a new work here at MMC, I have begun working as contributing editor for the MinistryCom.org blog/website. As you may already know , MinistryCom seeks to equip and support ministry communications professionals to bring excellence to church communications. This is very much in line with my goals, so I [...]

MMC Interviews Terrell Sanders founder of MinistryCom (Part Two)

Wednesday, June 13th, 2007

 
The MinistryCom conference has a great variety of session speakers and break out groups this year. Each seminar is designed with the needs of the church communication leader in mind. We continue with part two of our interview with MinistryCom founder Terrell Sanders.
How do you pick speakers for the conference workshops and keynotes? Do you [...]

MMC Interviews Terrell Sanders founder of MinistryCom (Part One)

Tuesday, June 12th, 2007

 
Today we interview Terrell Sanders, founder of MinistryCom In case you don’t know, MinistryCom is THE place to be this summer if you are a ministry communication leader. The meeting is September 13-14, in Nashville 
From the site:
A one-of-a-kind experience, MinistryCOM grants you access to experts who have learned to master the tight rope of communicating [...]

Eight Free Sessions of the Ministry Marketing Mindset Seminar

Wednesday, May 2nd, 2007

We will be back on track with the posts on ethics in church marketing. But I wanted to post this.
  
I just uploaded the PowerPoints for all eight sessions of the Ministry Marketing Mindset on SlideShare.net Take a look and pass on the word. The slides are, for the most part, easy to understand and use as a self-study. [...]

Happy Cheese Weasel Day!

Monday, April 2nd, 2007

 
Those who know me best know I am an advocate of Cheese Weasel Day (CWD) April 3rd. I have been promoting the celebration since I first heard of it. As a marketing person, I have a special place in my heart for weasels, so you know I gotta give props to the Cheese Weasel on this blog!
I am on [...]

TV Campaign Starts this week

Saturday, March 10th, 2007

I have had to slow the pace of how often I post for a little while as we launch a media and door-to-door outreach campaign we are doing where I serve in Oklahoma this month. (See below) I will continue to post according to the outline of my seminar until I am finished. At the pace I am on, [...]

Pros and Cons of Dropping Affiliation with Your Denomination in Your Church’s Name

Tuesday, February 6th, 2007

I am adding a new section to the MMC blog, occasional news and other “bloggy stuff” These are posts that don’t fit into the seminar, but are worth reflecting over. Mainly, I want to keep working on posting the MMC seminar. But, here and there, I have some ideas I’d also like to address.
Below, I expand on my article [...]

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