Posts Tagged ‘Professionalism’

Kerry Bural

Church or Ministry PR Crisis: Slaying the Beast of Erroneous Reporting

By Kerry Bural | June 9, 2010
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“I didn’t say that!” An error has been made somewhere in the reporting process. What should you do? Unfortunately, journalists are humans too and subject to making mistakes just like the rest of us. If someone in your organization has made the mistake, I suggest that you read my previous post on Slaying the ...

Kerry Bural

A Lesson in Integrity and Professionalism

By Kerry Bural | May 14, 2009
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Recently, I ran into a rather interesting (though slightly awkward) situation that I want to share with you. My reason for sharing this story is to highlight a few principles that are worth remembering. Late one night this week I received an email that appeared to be from a real human, ...