Posts Tagged ‘Strategy’
Church or Ministry PR Crisis: Slaying the Beast of Open Mouth, Insert Foot
By Kerry Bural | May 3, 2010
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Occasionally, I run into a situation that calls for church or ministry PR crisis intervention. Thankfully, these situations are few and far between. You know how it happens; someone says something off-the-cuff that’s inappropriate, unaware that the cameras and recorders are rolling (remember, they are always on). Yikes.
It hurts when ...
Actively and Intentionally Speaking About Jesus
By Kayla Barrett | October 19, 2009
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Isn’t it amazing what we can learn from children? Often, with no prompting, they tell you how they really see things. And so often, their honesty contains real nuggets of truth.
That very thing happened recently with my niece.
We were traveling in a car, and if our travels are anything like ...
One Simple Twitter Tip for Better Relationship Building for Ministries
By Kerry Bural | July 8, 2009
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In theory, social media is designed to be, well . . . social. Sometimes, however, technology and the tools it spawns are anti-relational. Enter auto-responders.
No doubt, auto-responders are convenient, but they can work against your ability to truly connect and to develop meaningful relationships through this medium.
Using auto-responders sends a ...
Three Ways Ministry Parallels the McCafé vs. Skinny Latté Battle
By Kayla Barrett | June 7, 2009
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Who would have ever thought? McDonalds versus Starbucks—the McCafé versus a Skinny Latté. But that is exactly what’s happening. McDonalds is expanding its McCafé across Europe, with plans to open hundreds of new stores by the end of the year.
It’s interesting to see how these two retail food chains are ...
